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In this week’s industry news roundup, dig deeper into what’s driving app revenue, find out where many Americans get their internet from, and discover how mobile is playing a big role in the NCAA Basketball tournament. Also, we had an April surprise: push notifications for REM sleep!
Did you know that mobile visits account for one-third of the traffic on top eCommerce sites and the current mobile commerce market size is estimated at $40 billion? If your business isn’t optimized for mobile, you’re missing out on a piece of that pie and losing potential customers to other companies that are mobile-ready.
In this week’s industry news roundup, discover data’s role in March Madness tournament predictions, learn the new approval process for publishing android
After toasts and new year’s resolutions were made, the mobile industry hit the ground running this week ready to kick-off 2015. In
In the world of mobile applications, the ability to predict a customer’s lifetime value (LTV) is akin to finding the Holy
In this week’s mobile industry news roundup, check out how Cyber Monday trends dominated mobile this week, discover a fresh approach to
At a basic level, cohort analysis is a type of segmentation. The difference is that it’s based on a common characteristic
“Tis the season of holiday cheer, sharing time with loved ones, and let’s not forget - getting your